Alana Sorrentino
Founder
I specialize in strategic brand storytelling, PR & reputation management, and leadership coaching, helping individuals and businesses amplify their voice, build trust, and create meaningful connections.
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With deep expertise in brand strategy, media relations, and integrated marketing communications, I work hands-on with clients to craft compelling narratives, refine messaging, and navigate complex challenges—whether it’s enhancing brand visibility, driving engagement, or strengthening leadership presence.
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My approach blends data-driven insights with creative storytelling, ensuring that every touchpoint resonates with the right audience. From empowering leaders with confidence and influence to helping businesses refine their positioning and internal communications, I provide customized strategies that drive real, lasting impact.
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Let’s bring your vision to life—strategically, authentically, and with purpose.
BACKGROUND
​With over 15 years of experience shaping the communications strategies of Fortune 500 companies, leading PR agencies, global nonprofits, and high-growth startups, Alana Sorrentino is a trusted expert in marketing, brand strategy, and reputation management. Her work spans industries from technology and finance to consumer goods and entertainment, helping businesses and leaders amplify their voices, build influence, and create lasting impact.
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As a strategic advisor and coach, Alana blends innovative marketing solutions with a deep understanding of human connection. She has spearheaded high-profile PR campaigns, launched
multi-channel brand initiatives and navigated complex corporate transformations—all with a keen ability to distill intricate ideas into compelling narratives that drive engagement and business growth.
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Alana's expertise extends beyond traditional marketing. She specializes in coaching executives, entrepreneurs, and professionals on confidence, social awareness, and leadership presence, ensuring they communicate with clarity and authority in any setting. Whether refining a brand’s market positioning, crafting a crisis communication plan, or mentoring leaders on executive presence, Alana delivers tailored strategies that foster trust, loyalty, and measurable success.
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Driven by a passion for storytelling and strategic influence, she empowers businesses and individuals to not only stand out but thrive—translating bold ideas into action and impact.
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Trusted by leading brands, associations & nonprofits including:
